Hugh Brennan brings an exceptional record of thirty years automobile industry experience. Combining extensive line management responsibility in the retail industry with regional and national management experience in the manufacturer segment, Mr. Brennan possesses a unique perspective on the problems confronting the 21st century automotive retailer.
As a regional and district sales manager for major European importers, Mr. Brennan gained experience of a broad range of dealer operations across a broad slice of American retail. In a leadership role with national responsibility in advertising and marketing, Mr. Brennan was exposed to the formulation of product message from vehicle conception and design through national, major market, dealer group and retailer message targeting and delivery.
Functioning as GSM, new car, used car and F&I manager with decades of hands on experience, Mr. Brennan has "walked the walk", and has deep feeling for the face to face customer experience and the issues confronting salespeople, managers and BDC personnel.
With informed knowledge of the evolving technological issues and deep experience of the ongoing retail challenges, Hugh Brennan represents the Don Graff approach to today's automotive marketing environment: cutting edge, evidence based and results oriented.
Hugh Brennan is the Process Improvement Manager at Don Graff Automotive